We had a great webinar with Clayton Ferguson of The Startup Takeoff on Bing Ads for pay per call marketing. Clayton covered everything that a publisher needs to get started and succeed with Bing Ads. The question and answer session in this webinar is exceptional, and Clayton helped to provide some further insight into how publishers can use Bing Ads for their pay per call marketing.
Webinar Replay: 10 Steps to Success with Bing Ads for Pay Per Call Marketing
Topics covered in this webinar:
- Bing Basic & Stats
- Importing Adwords Campaigns
- Day Parting
- Call extensions - Bing vs Google
- Landing Pages & Auto Dial Script
- Quality Score Google vs Bing & How to Maximize Traffic
- Traffic Maximizing Strategies
- How to Optimize on Bing
- Bing WAP
- The future of Bing
- Bonus: Questions and Answers
Thanks to everyone that attended and a special thanks to Clayton for the presentation!