2017 is coming to an end and we have seen tons of marketing trends come and go. At RingPartner we have released nearly 100 blogs this year alone. To highlight some of our top viewed blogs, we’ve sifted through our extensive library to round-up the top blogs. From start to finish, here are the top 5 converting blogs from 2017.
Bing Ads offer similar services to Google Adwords to help marketers diversify their reach and capture consumer’s attention across platforms. This blog goes into depth about how to optimize your Bing Ads for Pay Per Call.
It’s not surprising that our blog on Facebook Advertising is one of the top 3 of 2017. As most know, Facebook advertising is very valuable in social media marketing. Beyond social media, marketers in business of all sizes understand the opportunity Facebook has to offer with it’s wide reach and close engagement with customers. This blog dips into 3 skills you need to master to be a pro.
When a consumer calls in looking for a service, there is nothing more irritating than being tossed around in attempt to find the service they’re trying to connect with. This blog touches on different ways to make sure the auto technicians you are connecting your customers to are qualified and satisfying.
Google Adwords is the hottest paid search campaign available, but like all paid advertising campaigns, it’s not just a set-it-and-forget-it kind of thing. You’ll want to keep a keen eye on your campaigns and ensure you aren’t making these 7 Google Adwords mistakes.
With email, live chat, and social media providing new platforms, there are still consumers who prefer to talk on the phone rather than a virtual conversation. A process as simple as a phone call can be the difference between a lead and a sale. This blog helps you to improve the quality of your customer service by explaining the importance of inbound calls!
Looking at each blog topic it’s quite clear the trends we’ve seen skyrocket over 2017. We have seen paid advertising from Facebook, Google Adwords, to Bing Ads all come to surface and find their niche. Each platform offers unique traits to help you have your ads converting. The Auto Insurance trend is clearly still driving at full force as we see innovative ways to ensure the quality of the technicians. And, last but not least, we are defining inbound calls with more than just sales. Inbound calls are important for your customer service. With each trend coming in and going out, we can only sit on the edge of our seat ready to see what 2018 will hold for us!